Bio

Thinking Differently, Delivering Results

My Approach is truly consultative.  I see little point starting an engagement by assuming I have all the answers.

It is the business owners who have the in-depth knowledge, passion and awareness of the issues that need to be understood before getting anywhere near a suggested strategy.

I’m a strong advocate of running well structured projects, ensuring both consultant and client are focused on common outcomes with clearly understood roles.

The ideal outcome from a project I’m engaged with is a client who is both confident in the plan and path agreed and their own abilities. I work with clients to ensure they are able to take on and manage their own marketing projects in the future whilst I remain a resource and sounding board for future initiatives.  

Client Comments

David helped us immensely in identifying the key areas of our business and helping us to put together a structure that would allow us to grow at a manageable rate. David's knowledge of marketing and experience of working with SME's was second to none and we look forward to working with him again in the future. Dave Whaite - Director Zap! Creatives

I was introduced to David via Growth Accelerator. David fully immerses himself into learning about the business he is dealing with to ensure he can provide a bespoke service. David has provided a detailed analytic report into our company with a full road map on how to take our growth plans to the next stage. I would have no hesitation in recommending i2i Business solutions and know David would bring the same support to those who instruct him. John Moses, Director - Longmere Consultants

David has the optimum blend of knowledge, experience and enthusiasm for what he does. He is often "ahead of the game" in technology and ideas and working with him always gives you inspiration to take your business forward.  At every meeting with David you come away with ideas and a renewed impetus to make positive changes. He manages to turn the specialist areas of marketing and digital presence into a sensible business discussion – really listening to understand the business goals and giving you insights and suggestions that you are immediately able to put into action. Audrey McNaughton, Director 2Macs

I have known David for over 20 years in his work with firms in the region. David is an experienced, high energy individual with sound knowledge & good practical application of marketing. 
It is important to be able to work well with key players in any organisation & David brings something-else to the table as someone good to work with as well as his intelligence & professionalism.EndFragment  Alan Hall Senior executive - Executives Online (Formerly Regional Director of EEF)

David worked with us closely over a number of months in his capacity as our GrowthAccelerator coach. From the start we were highly impressed by his genuine understanding of, and insight into, our business and immediate grasp of what can be a quirky and unpredictable sector. Our work with David has enabled us to begin the implementation of a positive growth plan which has seen us make numerous beneficial changes to our approach and which has enabled us to identify key areas requiring improvement. In particular our work with David has given us the confidence to formulate and introduce several new services to market, as well as to improve the manner in which we present our existing offering to regular and new clients alike. David is engaging and professional in his approach and is always willing to ‘go the extra mile’ to improve the outcome to his client. Our business has profited hugely from his involvement with us and I would have no hesitation in recommending David very highly to any company looking to grow or improve its services. Mathew Price, Director Company Law Solutions Ltd.

David is a true ambassador for professional marketing and has presented as a Chartered Marketer on our behalf a number of times with great feedback. Diane Earles, Regional director Chartered Institute of Marketing

Location…Location…Location

I work from offices in Stockton on Tees and the centre of Newcastle upon Tyne.  Clients are based throughout the UK.

CV - Edited Highlights

10 years with Thomas Cook, including Head of Sales & Marketing and Project Director creating and launching the MoneyGram product before taking up the role of Head of Marketing at US Corporation AT&T.

I have held the role of part time CEO of a regional law firm for over 12 years and managing partner of my own marketing consultancy i2i for 15 years.

• Fellow of the Chartered Institute of Marketing
• Chartered Marketer
• Business Coach & Mentor
• Public Speaker & Author